About me

Since the early 1990s, I have worked with wireless technologies, focusing on devices that exchange data. I build and shape systems where machines and sensors communicate seamlessly — solutions found across industries and countless use cases.

I help companies succeed with IoT. Over the years, I’ve been responsible for deploying hundreds of thousands of connected devices worldwide.

I’m a marketer, a tech geek, and a seasoned salesman — all in one package. My driving force is curiosity, and my superpower is the deep know-how and experience I’ve gained in IoT. I love giving keynotes and have had the privilege of speaking about IoT, 5G, and how these technologies can positively impact our environment.

Ulf Seijmer

My career has revolved around three core areas — technology, sales, and marketing — often in various combinations. Throughout my professional life, I have been deeply involved in wireless technology.

• I have worked in roles ranging from pure sales to hybrid positions combining sales, technology, and marketing.
• I have held senior leadership roles as Sales Manager, CEO, and Regional Manager.
• I have served on several Boards of Directors.
• I have founded and built four companies from the ground up.

I am strategic by nature but also highly hands-on. I believe one of the most effective ways to lead a team is by setting an example and being practically engaged in the work.

Today, I am active as Chief Innovation Officer at Induo and CTO at AKKR8. Until recently, I also served as a board member of the EUTECH IoT Alliance.

Induo

Induo AB is a distributor of hardware for digitalisation and IoT. What sets Induo apart from many other distributors is its high technical competence and close relationship with customers. Founded in 2008, Induo was co-founded and co-owned by me until 2021. I currently serve as a co-opted board member. My responsibilities include key account management, onboarding new customers, marketing, and introducing new products. Over the years, I have held personnel responsibility and led both individual and group meetings.

AKKR8

AKKR8 AB is an IoT startup developing 4G/5G-based hardware with integrated sensor technology. As CTO, my focus has been on transforming an idea into a commercial product — bridging hardware and software, defining requirements, managing projects, and leading the product launch. The company collaborates with an external hardware developer and a part-time software developer, and I have been responsible for leading and allocating tasks and resources.

IoT Alliance

EUTECH and the IoT Alliance is a part-time engagement where I have contributed a few hours per week. EUTECH’s mission is to leverage technology to drive progress, reduce poverty and inequality, and create positive climate impact.

My competencies include the following:

Technology

Responsible for the full product lifecycle:

• Needs analysis
• Requirements definition
• Sourcing
• Development
• Testing
• Documentation
• Customer onboarding

Core competencies

• Wireless technologies
• IoT data protocols
• System-level understanding
• Networking fundamentals

Marketing

• Keynote speaker (Tele2 IoT Talks, Ericsson, and others)
• Public relations (awarded *Mynewsdesk Press Room of the Year* four times)
• Video production (filming, editing, publishing)
• Web production (induo.com / akkr8.io)
• E-commerce (induo.com and previously induohome.com)
• Print publishing (three whitepapers, 204 pages in Q1 2023)
• Graphic design
• Exhibitions and events
• Google Ads campaigns
• Presentations
• Published articles

I have published numerous articles in various magazines and have been a columnist for Critical Communication Sweden since 2012.

Sales

• Key account management
• Partnership and channel sales
• Experience with both large enterprises and smaller customers
• Social selling
• Strong ability to lead complex customer dialogues

By combining my technical expertise with marketing and sales knowledge, I have achieved significant results through social selling, LinkedIn, and professional networking.

I have been running this blog since 2008, on and off, and all opinions expressed here are my own.